SRI is seeking a Director of Sales—an execution-focused player–coach who can both drive new business personally and elevate the company's overall revenue rhythm. This role is not theoretical or “strategy on paper.” It is a frontline commercial leadership position responsible for opening new OEM accounts, developing existing ones, and building the early structure of a scalable sales function.
You will be the primary staff salesperson, supported by senior executives for major strategic accounts and complex pursuits. You’ll also lead, activate, and enable a network of independent manufacturers’ representatives across key territories.
This is a fit for someone who thrives in autonomy, is energized by building, and is comfortable stepping into a high-ownership commercial environment inside a growing industrial business.
Why This Role Matters
SRI is entering its next chapter of growth. The company has strong operational capability, deep customer trust, and long-standing anchor accounts. The next step is to build a more balanced customer portfolio and strengthen the commercial engine that supports long-term success.
The Director of Sales will play a pivotal role in making that happen.
New Business Development & Account Growth
- Personally develop new OEM accounts to reduce customer concentration and expand SRI’s commercial footprint.
- Build and execute targeted outreach campaigns in priority industries and geographies.
- Partner with senior executives as needed for high-stakes opportunities.
Sales Process & Cadence
- Run a disciplined weekly pipeline rhythm with clear metrics and accountability.
- Manage forecasting, deal inspection, and qualification rigor.
- Ensure consistent CRM usage and data hygiene (with operational support).
Customer Engagement & Support
- Deeply understand customer needs, production environments, and supply-chain risks.
- Coordinate with Sourcing, Quoting, and Product Management to ensure continuity of customer experience.
- Serve as a “commercial integrator” between customers and internal teams.
Rep Network Leadership
- Lead and enable a network of 4–8 independent manufacturers’ rep firms.
- Provide clear direction, tools, and accountability to drive consistent activity and pipeline creation.
- Conduct regular check-ins, deal reviews, and territory assessments.
Internal Collaboration
- Work closely with Operations and Product Management to ensure expectations are met.
- Collaborate with senior executives to secure executive sponsorship for key accounts.
- Offer field insight to support strategic decisions — but the primary mandate is execution, not enterprise-wide strategy design.
- 8+ years in industrial/OEM sales with a track record of opening new accounts and growing established ones.
- Strong commercial discipline: pipeline management, deal inspection, forecasting accuracy.
- Comfortable being the primary salesperson while building a structure for scale.
- Excellent communication skills and the ability to influence internally and externally.
- Familiarity with engineered/precision components, fasteners, or industrial supply preferred.
- Experience working with and managing independent rep firms.

